Sleek and ready for racing and fast training, these running shoes have an Omori design that delivers a precise fit. The shoes feature a boost™ energy-returning midsole and a lightweight textile and engineered mesh upper. A portion of sales benefits AKTIV Against Cancer.
boost™ is our most responsive cushioning ever: The more energy you give, the more you get
Textile upper; Engineered mesh in forefoot is a lightweight, breathable second skin providing a supportive, comfortable fit; Designed for high speed, Microfit locks the foot down for a direct fit and fast run
TORSION® SYSTEM between the heel and forefoot for a stable ride; Breathable and supportive zones; Soft material for less chafing
A portion of sales goes to support cancer awareness charities worldwide
Continental™ Rubber outsole for extraordinary traction in wet and dry conditions
Adidas is driven by a desire to help athletes perform better, play better and feel better. Their products break records, set trends and make history. Every day. All over the world.
But it’s not all about faster shoes and fashion statements. Just as there is more to a shoe than padding and foam; Adidas is more than the sum of its products.
At the heart of the company is an extraordinary passion for the sporting lifestyle, carried by the dedicated men and women who work for it. And so, for Adidas, shaping the sporting goods industry sustainably is more than a job; it’s an impulse.
A sports industry giant, Adidas employs more than 60, 000 people worldwide, producing more than 840 million product units each year. But the brand grew from humble beginnings - and the cramped kitchen of WW1 veteran Adolf ‘Adi’ Dassler.
Dassler began making running shoes from his base in Herzogenaurach, Germany, in 1919. In July of 1924 he went into partnership with his brother Rudolf. The pair opened a factory and the business began to grow.
In 1936 Adi drove from Bavaria to Berlin ahead of the Olympics with a suite case full of spikes, and persuaded US sprinter Jesse Owens to use them, the first sponsorship for an African American. Owens’ haul of four gold medals cemented the good reputation of Dassler’s shoes amongst elite sportsmen – one that still holds true to this day.
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