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Nike Elite Running Cushion 1/4 Sock

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Online exclusive
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The Nike Elite Running Cushion ¼ Sock provides streamlined impact protection through strategically placed cushioning. With a snug, aerodynamic fit, ergonomic heel design and sweat-wicking fabric the Elite Running Cusion ¼ sock gives you the comfort you need to focus on the road ahead.

  • Fabric: Dri-FIT: 60% nylon/ 39% polyester/ 1% elastane
  • Machine Washable
  • Specific left and right foot design for enhanced fit
  • Three levels of mapped cushioning
  • Y-stich heel pocket for secure, no-slip fit
  • Reinforced heel and toe for durability
Product Code: M3114147

When superstar track and field coach Bill Bowerman met talented middle-distance runner Phil Knight, an unlikely partnership was formed.

 

Bowerman was looking for lighter, more durable running shoes for his Oregon University Runners, and Knight was searching for a way to make a living without having to give up athletics all together. The two put their heads together and came up with a shoe that featured outsoles modelled on a waffle iron – unconventional, but somehow it worked.

 

Bowerman and Knight named their new venture Nike, after the Greek goddess of victory, and began selling their shoes from out the boot of a car. From these humble beginnings, the company has grown into a sports industry market leader, and its distinctive ‘swoosh’ logo is arguably the most recognisable brand logo on the planet.

 

Despite this success, Nike’s mission statement remains the unchanged: To bring inspiration and innovation to every athlete in the world. Because if you have a body, you’re an athlete. 

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