The Nike Flyknit running shoe was designed based on insights from the world's best marathon runners. It features a virtually seamless knit upper for targeted support, breathability and a snug fit.It has been inspired by feedback from runners craving a shoe with a snug (and virually unnoticed) fit of a sock. It has taken Nike four years with a crack team of programmers, engineers and designers to create the technology needed to make the Knit upper with static properties for structure and durability. Then the precise placement of support, flexibility and breathability - all in one layer - was refined. The result is a featherweight, form-fitting and virtually seamless upper.
- Shoe Category
- Ideal Use
- Road Running/Race Day
- Approx. 239 grams (men's size 9)
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When superstar track and field coach Bill Bowerman met talented middle-distance runner Phil Knight, an unlikely partnership was formed.
Bowerman was looking for lighter, more durable running shoes for his Oregon University Runners, and Knight was searching for a way to make a living without having to give up athletics all together. The two put their heads together and came up with a shoe that featured outsoles modelled on a waffle iron – unconventional, but somehow it worked.
Bowerman and Knight named their new venture Nike, after the Greek goddess of victory, and began selling their shoes from out the boot of a car. From these humble beginnings, the company has grown into a sports industry market leader, and its distinctive ‘swoosh’ logo is arguably the most recognisable brand logo on the planet.
Despite this success, Nike’s mission statement remains the unchanged: To bring inspiration and innovation to every athlete in the world. Because if you have a body, you’re an athlete.
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