Sport and movement have the power to lift the spirits of individuals and even entire nations. So, when the world needs that uplift more than ever, ASICS want as many people as possible to feel the uplifting effect of movement on their mind.
While it is well-known that exercise boosts mood, ASICS have created a new tool, The Mind Uplifter™ , to understand much more about how movement uplifts the mind.
Backed by scientific research and driven by cutting edge technology, the tool uses a combination of facial scanning and self-reported data collection. You will be able to see the impact exercise has across 10 emotional and cognitive metrics – including confidence, positivity, calm and focus. The Mind Uplifter™ will create a shareable visual representation of the impact of physical movement - highlighting how it makes us think and feel.